The North of Boston tourism awards Destination Excellence Summit gathered more than 200 professionals at Salem’s Hawthorne Hotel on November 19 to address a critical question: how does a region coordinate tourism strategy across 34 cities and towns while maintaining authentic local character? The timing proved symbolic—the Hawthorne Hotel celebrated its 100th birthday while hosting discussions about the next century

When maritime history meets community spirit, remarkable things happen. The recent Baker’s Island Light restoration project proves this perfectly. Additionally, this $30,000 preservation effort has saved one of America’s oldest lighthouses from structural decline. Through generous donations and expert craftsmanship, Essex Heritage has completed critical masonry work on the 1820 lighthouse. Furthermore, the project addressed urgent needs in both the

As autumn paints Essex County in brilliant hues of amber and crimson, Salem transforms into a captivating destination where history, mystery, and community converge. With over 500,000 visitors descending upon the “Witch City” each October, there’s no better time to discover Salem through the eyes of our remarkable Creative Collective tour company members, each bringing their unique perspective to this

Strong Tourism Recovery and Future Growth The 17th Annual North of Boston Tourism Summit 2025, held at the Boston Peabody Marriott, brought together tourism leaders, elected officials, and industry stakeholders for a comprehensive day of insight and collaboration. The event, organized by the North of Boston Convention & Visitors Bureau (NBCVB) under the leadership of Executive Director Nancy Gardella, demonstrated

The North of Boston Convention & Visitors Bureau (NBCVB) held its 2022 Annual Meeting and Tourism Awards Ceremony on Wednesday, November 8 at the Hawthorne Hotel in Salem, MA.  Members, local chambers of commerce, destination marketing organizations, and tourism supporters in Essex County came together to honor colleagues who are making a difference as champions in the industry. “Bringing in