The Salem Ice Scream Bowl 2025 returns to Salem Common on Wednesday, August 6, from 6:00-7:30 p.m., offering the perfect blend of sweet treats and community support. This beloved Heritage Days tradition brings together North Shore ice cream vendors, families, and neighbors while raising critical funds for Salem Main Streets’ downtown revitalization efforts. Why Your Scoop Matters: Supporting Salem Main

The PEM climate initiative demonstrates how cultural institutions can lead environmental change. Furthermore, the Peabody Essex Museum just renewed its commitment to 100% renewable energy. Additionally, this historic Salem museum demonstrates that art and sustainability are closely intertwined. PEM Climate Initiative Achieves Remarkable Milestones The museum’s environmental leadership began years ago. Furthermore, PEM won the inaugural Mass Save Climate Leader

As autumn paints Essex County in brilliant hues of amber and crimson, Salem transforms into a captivating destination where history, mystery, and community converge. With over 500,000 visitors descending upon the “Witch City” each October, there’s no better time to discover Salem through the eyes of our remarkable Creative Collective tour company members, each bringing their unique perspective to this

View the full set Salem’s transformation from persecution to pride reached new heights as over 30,000 people flooded the historic streets on June 28, 2025, for the North Shore Pride Festival. What began as Dr. Hope Watt-Bucci’s response to witnessing discrimination in 2012—expecting maybe 100 supporters—has exploded into one of Massachusetts’ most vibrant celebrations of LGBTQ+ identity, creativity, and community.

Creative Collective was honored to attend The Salem Pantry‘s 2nd Annual Impact Breakfast on June 25th, where we witnessed firsthand how one organization is transforming North Shore food security across our region. Community-Powered Impact: The Power of Partnership The Salem Pantry’s success isn’t just about professional staff—an incredible community of supporters powers it. 1,103 volunteers contributed over 10,010 hours in

The Salem Arts Association is entering an exciting new chapter with the appointment of Patti Baker as Director, a role made possible through the generous support of the Margaret and Michael Schrage Fund. For Salem’s vibrant creative community, this announcement signals fresh energy and renewed possibilities. A Leader with Deep Roots in North Shore Arts Baker brings an impressive track

The magic of community reading returns to Salem this summer, and we couldn’t be more excited to share the details of One Book, One Salem 2025. For the third consecutive year, the Salem Literary Festival will feature acclaimed author Julia Alvarez, bringing our community together through the shared experience of reading, and this year’s selection promises to be extraordinary. This

This September, our arts community has an extraordinary opportunity to explore the intersection of global culture and high fashion as the Peabody Essex Museum presents the North American debut of Andrew Gn: Fashioning the World. Opening September 13, 2025, this remarkable exhibition invites us to discover how one designer’s vision transformed cross-cultural inspiration into internationally acclaimed fashion. A Designer Who

Introduction Join us for an inspiring community storytelling celebration at “Voices of Belonging/Voces de Conexión” on May 15th. This bilingual gathering at Casa de Abuela (98 Lafayette Street, Salem) brings together residents of all backgrounds to share personal narratives that highlight our shared humanity and diverse experiences. Whether you’re a longtime Salem resident or new to the area, this community

Immerse yourself in the sights, sounds, and stories of our planet’s largest remaining intact forest in the new exhibition at the Peabody Essex Museum, which opens this summer with the Boreal Forest exhibition. July 26, 2025 – September 27, 2026 Discover Earth’s Northern Crown Jewel Stretching like a sparkling halo across the northern hemisphere, the North American boreal forest remains