March 5, 2021

Cinema|Salem: Making Plans for the Future

by Felicia Cheney
Featured image for “Cinema|Salem: Making Plans for the Future”

Marshall Strauss and Elaine Gerdine have bought Cinema|Salem from Paul Van Ness, and the couple aims to reopen the much-loved independent theater later this spring. To bring their ideas into action in a way that will serve the community, the couple has hired small management team — which includes John Andrews of Creative Collective — to help expand its cultural and artistic presence in the region.

The partnership is a work in progress! Follow @cinemasalem on Facebook and Instagram for updates, and please take the questionnaire below to help guide the process.

Read:

Cinema Salem relaunch questionnaire.

Since Cinema Salem closed its doors in March 2020, the world has changed profoundly. Yet the importance of a local, independent cinema as a place to come together has never been more clear.

As we work to re-open Cinema Salem and establish how best to serve the community, we’d like your feedback to help us create something magical.