February 14, 2026

Salem’s So Sweet Love Letter Market 2026 Photos

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The Love Letter Market brought together some of the best local artisans and makers for a Valentine’s Day shopping experience like no other. Held as part of the Salem’s So Sweet festival weekend, this curated market filled an elegant ballroom with handmade goods, creative vendors, and plenty of festive spirit.

From French Press Candle’s custom Valentine’s candles to Kyella Design’s stunning gold jewelry, Grace and Diggs’ show-stopping floral headpieces to Cornucopia Threads’ colorful tufted textile art — the market was packed with unique finds. Haints and Hollows (Cat Skully) brought their signature illustrated witchy art, Erin Survilas showcased Salem-themed hats and prints, and Die With Your Boots On had the crowd shopping and sipping cocktails.

Kids got in on the fun too, with a Valentine’s letter-making craft station that kept the little ones busy while parents shopped. Floral Baby Design brought beautiful arrangements to round out the space. It was the perfect Saturday afternoon in Salem.

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This story comes from the Creative Collective community — Essex County businesses who believe that when we thrive together, our whole region becomes more vibrant. We’re entrepreneurs, creators, and service providers across all industries, collaborating to build the community we want to be part of. If you see your business as more than just commerce — as a way to contribute to our regional ecosystem — you belong here. Discover how to join our community →

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Friday Night Kickoff: Ice Sculptures & Local Artisans 

Love Letter Market: Handmade Vendors & Valentine’s Shopping 

Saturday: Ice Sculpture Trail Through Snowy Downtown 

Sunday: Live Music, Ice Sculptures & Winter Fun

View the Full Salem’s So Sweet 2026 Gallery

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Salem Chamber of Commerce

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The Salem Chamber of Commerce: Your Business is Our Business The mission of the Salem Chamber of Commerce is to make Salem a better place to live, work, and do business. The Salem Chamber serves as the voice for member businesses, representing, advocating and working to enhance the business and civic environment. With almost 500 members, we are the largest
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